

Apple’s iPhone event in a non-Covid year is always-always!-in the first or second week of September. However, since Apple has adopted a hybrid event system for the last two years, where a live audience watches a largely recorded presentation, I’d say that’s what’s coming this September, so the Tuesday rule applies.

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Of course, there were years when there was no live event, so this factor didn’t apply. This is usually because Apple likes to fly guests and press to its special events and if the announcement was on a Monday, staff or press would need to fly in on a Sunday, for instance. But when, exactly? Tuesday Is Favorite For Special Events There’s no hint of delays for this year’s hardware, so September is the odds-on favorite. Often, it’s 11 days between announcement and onsale date, though this can vary, depending on what day of the week Apple unveils the hardware. That’s the normal schedule, and it routinely means an announcement one day, followed by the release less than two weeks later. Even then, Apple was only a few weeks late, with the iPhone 12 series hitting shelves from October that year. You’re right, it’s always September and has been since the iPhone 5 was launched in September 2012, with the single exception of 2020, when the world was knocked sideways by Covid. It’s possible that the most affordable iPad, which Apple calls the ninth-generation model, will be retired, though I’d actually think it could stay in the range for a little longer.Īlthough I don’t have an exact date for the iPad and iPad Air reveals, Gurman’s comments mean I don’t think they will happen at the September special event I’m predicting. And there’ll be the 11 th -generation iPad, I’m sure. I believe that the iPad Air will be updated this year, so even if Gurman doesn’t see a model with a new processor as a major upgrade, I think it will be announced. But an iPad Air model that boosts its specifications is also in development.” All Mac, then? Or will the iPad, which I’d assumed would be out with the iPhone, appear as well? Gurman says, “For those wondering about the iPad-another product that typically gets refreshed in October-I wouldn’t expect any major upgrades until the M3 iPad Pros with OLED screens arrive next year.
